39-41 TechHub Bucharest  Bucharest, Romania

Introduction to Applied AI for eCommerce Professionals

1-day hands-on overview of what AI is and the meanings of various concepts being talked about in the context of applied AI for eCommerce.

Agenda & Takeaways

  • The need for AI/ML in eCommerce
  • Basic AI/ML know-how for eCommerce professionals
  • Business problem(s) mapping
  • Data source(s) audit
  • Define your first AI project objectives and KPIs
  • Building and releasing your first AI-powered solution
  • Experiment, measure and refine.
Request Your Invite
Limited seats available. Exact dates to be confirmed.

About this Workshop

You’ll understand how companies such as Amazon, eBay, Netflix or Alibaba are using AI/ML to anticipate customers’ needs and provide personalized experiences to meet those expectations.

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Learn the basic AI terminology

Starting with basic terminology and key concepts, you’ll build a foundation of knowledge before diving deeper into more complex AI/ML techniques to help you gain a competitive advantage for your eCommerce business.

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Learn how to identify AI opportunities

In this workshop, we take you through the journey of taking a simple idea and turning it into a viable AI/ML use-case. You’ll walk away with a fundamental understanding of AI’s role in growing your eCommerce business.

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Who is it for?

This workshop is suitable for marketing directors & managers, marketing or eCommerce specialists.

The workshop offers the tools and expertise needed for non-technical professionals who want to become better at using AI by introducing a range of methods, tools, and strategies to help people from different educational backgrounds adapt to the learning process.

Prereqs & Preparation

Please bring a laptop, along with a notepad and pen. Having access to your Google Analytics account is required during this workshop if you want to see your first ML model in action by the end of the session.

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The Experts

Their goal is to share their extensive business, product, and technical experience and help you navigate the AI adoption journey.

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Ciprian Borodescu

CEO at MorphL

15+ years experience building software products, on a mission to helping 10,000 companies with AI adoption.

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Alexandra Anghel

CTO at MorphL

15+ years leading highly technical teams and pasionate about helping non-technical people to harness the power of AI.

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Eugen Potlog

CRO Strategist | ConversionXL Certified

Certified by the Nielsen Norman Group, ConversionXL and Google on UX, Conversion Rate Optimisation and Digital Analytics.

Request your invite for the AI workshop

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Limited seats available. Exact dates to be confirmed.

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