Find users who are similar to the members of a particular segment and extend reach.
Open Accessible Easy-to-use
Extend segments to higher value audiences. The Lookalike ML model detects patterns in the behavior and interests of a specific group and applies them to the rest of the audience to find similar users.
The Lookalike ML model empowers you to go look beyond popular criteria (demographic, geographic, etc.) and increase both your reach and sales.
Creating and targeting look-alikes helps marketers to optimize campaigns: in terms of quality (a very select group of look-alikes) or quantity (a wide range of look-alikes).
Team up with MorphL and get up and running (in minutes) with a Lookalike model that maximizes the value you get from your customers